Regardless of your business's industry vertical, the mobile app development platform you choose will influence the success and performance of the app. The right platform will make your app stand out, while the wrong one will vanish into oblivion. Regarding app development platforms, usually, it's a tie between native, hybrid, and cross-platform. So which one should you choose?
With continuous technological improvement, our lives are highly dependent on digital assets. We are continuously on the Internet or surfing through mobile apps. It has become a challenge to rise above the countless App Store and Play Store apps to make your target audience notice you.
In 2023, the number of app downloads worldwide is estimated to be 299 billion compared to 47 billion in 2020. In 2024, it is estimated that mobile apps will generate over $935 billion in revenues via in-app advertising and downloads. You need to prioritize functionalities, quality, and other parameters to enable your app to rule the app store market.
In this blog, we help you decide the best platform for your app — Hybrid, Native, or Cross-platform.
Native apps are developed using native technologies for a single platform. If a native app is designed for the Android system, it won’t work on iOS. This is because native apps are developed using platform-specific languages and tools.
When developing Android native apps, Kotlin or Java is used, and in the case of iOS native apps, Swift or Objective-C is used. Native mobile app development will allow you to deliver unparalleled user experience. If you want your app to have the best feel and appearance, you can opt for native mobile app development. It allows you to add more features and capabilities to the app using primary smartphone hardware elements such as camera, GPS, microphone, proximity sensors, etc.
A single code can be run on multiple platforms when you opt for hybrid app development. Even though it comes close to native app development when discussing user experience and performance, action is required for navigation patterns and UX.
Cross-platform apps can run on multiple platforms as they are built using reusable code. They use shareable codes to develop apps for various OS. This helps to reduce development efforts and costs.
Cross-platform apps deliver hassle-free implementation, affordable production, and robust functionality. However, you will get little customization and high performance when you opt for a cross-platform app development framework.
Now that we know the three types of mobile app development frameworks, you may think about which one will be the best approach for your business. It would help if you considered various parameters such as project requirements, target audience, demographics, budget, business model, etc.
It is challenging to choose when it comes to hybrid vs native vs cross-platform apps, but we have selected a few parameters to help you make an informed decision.
Considering these factors will allow you to explore which development framework will work best for your business and benefit your app in the long run.
Slightly longer development time compared to hybrid and cross-platform solutions.
Cross-platform apps are ideal if you want a faster development time and quickly launch your app on the app store. Single codebase reduces development time. Faster than native apps.
As code can be reused and development is done for both platforms simultaneously so development time is faster. It is faster than native apps.
If you want to deliver unparalleled user performance, then the native app development framework is a winner. It allows you to explore next-gen features on smartphones, like wireless access points, networks, etc., hassle-free. It optimizes the app’s service delivery and improves the overall app performance.
Hybrid apps come next in line when it comes to performance. They achieve a performance level that is close to native apps in a cost-efficient way.
In cross-platform apps, you won’t get high-performance features. This is because they depend on an abstraction layer to interact with any underlying platform effectively.
Every business, especially start-ups, has a fixed budget when considering app development. Most companies expect a functional and modern mobile app within their planned budget. Native apps are more costly than hybrid and cross-platform apps.
If you have a limited budget, native apps may not be ideal. Hybrid apps are less costlier than native apps and more costlier than cross-platform apps.
Cross-platform apps will be a great choice as your app developers will use a single course code to run the app on multiple OS. Also, it requires less resources and effort.
70% of users are reported to have abandoned their shopping cart after facing a bad user experience. 90% of smartphone customers are likely to shop from a particular app if they offer a great user experience. If you want to integrate personalization and customization in your app and promote improved usability, native apps are the best choice.
You can opt for hybrid apps if you want a basic UI/UX app without much customization.
Cross-platform development strives to work seamlessly on multiple operating systems and devices, each with hardware capabilities, screen sizes, and resolutions. This fragmentation can make developing an optimized and consistent UI/UX difficult.
Depending on your app requirements and budget, your ideal platform will change. For instance, if you have a limited budget, cross-platform apps will be suitable for you, while if you want a high-performing app with significant customization, a native app will be ideal. Consider the parameters you need in your app before making a choice for the mobile app development service ideal for you.