10 Min Read

Why Choose Shopify Platform to Kickstart Your eCommerce Business?

Written by Jigar Shah

Jul 17, 2024

Why Choose Shopify Platform to Kickstart Your eCommerce Business?

Summary :

Shopify is a complete eCommerce platform that allows businesses to sell online with outstanding orders or customer management. It meets your current needs and adapts and grows with your company. With its exclusive features, user-friendly interface, hosted solution, inbuilt marketing tools, speed & security, and robust scalability, Shopify will likely help your eCommerce business needs. This blog will explore why Shopify is ideal for your ecommerce platform.

Buying online is no longer a personal choice; it has become a priority for big spenders and shopaholics. People always don’t have the time and energy to walk into a physical store and shop which is catered to by e-commerce stores. The rise of the internet and rapid tech development has progressively eliminated entrance hurdles into e-commerce for store owners and consumers. However, with millions of store owners competing for customers and business, the importance of choosing the right e-commerce platform heightens.

Shopify offers a comprehensive, cost-effective solution to launch your online store swiftly. Its drag-and-drop tools and user-friendly interface make store development a breeze. With Shopify development services, you can customize themes, personalize checkout, and manage all aspects of your online business from a single platform.

What is a Shopify Platform, and How Does it Work?

What is a Shopify Platform

Shopify is a secure, cloud-based ecommerce platform that allows you to create an ecommerce store for yourself. This gives you the flexibility to run your business from anywhere. It is an all-in-one commerce platform aiding anyone to start, manage, and grow a business. One can successfully use Shopify to build an online store, manage sales, market to customers, and accept payments in digital and physical locations. Shopify’s fame as a reputed commerce leader comes from the exquisite experiences of millions of business owners. It has supported solopreneurs and enterprise brands over all these years and established the features and products that power today’s businesses and shape the future of commerce.

Shopify has channelled commerce activities into a single platform, with one admin to monitor the entire sales process, from receiving an order to post-sale analytics. This has enabled business owners to sell in multiple places, such as their website, on marketplaces and social media, and even in person through brick-and-mortar locations. The management is rather simple, as the Inventory and customer information can be synced across channels.

When choosing Shopify as your e-commerce platform, the reasons supporting it are endless.

Also Read:

Best Profitable eCommerce Niches to Start Selling

10 Reasons to Use Shopify Platform for E-commerce Online Store

If you still don’t know why Shopify is the best e-commerce platform out there, here are ten reasons to help you understand —

10 Reasons to Use Shopify Platform for  E-commerce Online Store

1. User-Friendly Interface

Everyone who has used Shopify at least once will agree that Shopify is relatively easy to set up owing to its drag-and-drop functionality. Even if you don’t have coding knowledge, you can use pre-built themes and drag-and-drop tools to create your online store. Its easy-to-use and intuitive dashboard is another feature that makes it a top choice for store owners.

It ensures efficient management of products, orders, and customer data.

2. Customization and Themes

The brand’s essence remains essential in engaging and retaining customers in 2024, just as in previous years. Shopify users may take advantage of many options for customizing templates available in the Shopify Theme Store. When you build an e-commerce site using Shopify, you must choose a template or Theme for organizing your online store.

Your online storefront will reflect the brand of your online commerce because every theme used in them can be adjusted and is tailored for online commerce specifically. These e-commerce platforms have responsive designs in all Shopify Themes; thus, they adjust themselves to align with the mobile commerce trend, making it easier for you to offer better services when selling goods via different gadgets.

Developers can access a wide range of professional themes. You can also customize your theme designs to match your brand’s identity. With Shopify, you can integrate various plugins and apps, which will further boost functionality.

ecommerce

3. Scalability

When starting an online business, it’s crucial to consider scalability. Shopify excels in this area, offering multiple pricing plans and allowing companies to pay for what they need when needed. Whether you’re a start-up or a corporation, Shopify can grow with your business, giving you the peace of mind that you won’t need to migrate to a new platform as your store expands.

You may not need to migrate from one platform to another in the future, as the Shopify platform is scalable. This will save you resources, time, and effort that would otherwise go into ensuring your online store grows.

4. Excellent Customer Support

If you ever face any problems, Shopify has the answer as they have a customer service team that works 24/7. Whenever you ask anything, you will have Shopify experts helping you out. This indicates that the qualified team of Shopify will assist you throughout and handle your online store efficiently. They can be reached via emails, phone calls, and online chats.

In addition, you have other platforms for Shopify where you can ask questions and get answers. You can contact Shopify developers, forums, and other users for the necessary support. Additionally, you can consider watching video guides and going through Advanced Shopify University guides if you need assistance.

5. Security

Shopify’s security is a key platform advantage, providing industry-standard measures to safeguard your store and customers. With PCI DSS compliance across all six categories, Shopify ensures buyers and store owners can shop and sell with peace of mind. The platform’s emphasis on security goes beyond data breaches, guaranteeing that personal and financial information is always secure and making you and your customers feel protected.

Instead of just protecting against data breaches, the platform emphasizes security and guarantees users that their personal and financial information is secure.

6. Large Community and Ecosystem

Shopify has numerous educational resources for learning new things and integrating them into online store development. The company provides comprehensive tutorials, helpful webinars, and vibrant community forums where you can interact with other participants regarding your queries. These resources will help you improve your business skills and correct minor mistakes.

Shopify has free educational resources and a large community of expert Shopify developers, which can increase your knowledge about e-commerce development and how to make your online shop perform better.

7. SEO Friendly

Having Search Engine Optimization (SEO) in 2024 significantly improves your brand’s online visibility. When people use Google Search, Shopify ensures clients can find your products quickly. With the built-in SEO features of Shopify, your e-commerce store can rank high on search engines such as Google, Bing, or Yahoo.

You can also edit the title tags, URLs, and meta descriptions for product pages and blogs by utilizing Shopify’s built-in SEO features to enhance your content. That is, with Shopify’s SEO-friendly architecture, your online store will rank on top in Google search engines and reap more sales than ever before.

Shopify is also integrated with various ad channels, such as TikTok, Google, Facebook, and YouTube, which help store owners conduct marketing directly on these platforms.

Also Read:

How to Choose the Right eCommerce Platform

8. App Integrations

Countless applications are available for Shopify integration through its extensive app marketplace, which is one of the most significant benefits of this platform. Shopify store owners can increase their shop capabilities with different apps from the Shopify app store. Suppose you require tools for accounting, bundle offerings, selling wholesale, bulk ordering, inventory management, drumming a loyalty program, or CRM operations. In that case, chances are high that you will find an appropriate tool in the Shopify platform.

These applications prove very simple to operate and are seamlessly integrated with your Shopify store, thus enabling you to provide a personalized shopping experience that can mature like your business. This aspect makes Shopify better than many other applications; you can customize it anytime or change its size without going for expensive custom software.

9. Payment Options

If your customers fail to find their preferred payment option in your online store, they will likely walk away, abandoning the cart. However, even when they opt for an alternative and finish making the purchase, they remain prone to dissatisfaction, hence minimizing the chances of repeat purchases at your online shop.

If you do not wish to lose customers or create dissatisfaction with them, choose Shopify as your e-commerce development platform. This is because Shopify has over one hundred payment alternatives available, including nearly all standard options like Paypal, Amazon Pay, Apple Pay, Stripe, and others through third-party plugins.

10. Development Cost

It’s a known fact that the cost of e-commerce development services is an important parameter when selecting e-commerce platforms. Again, Shopify has managed to stay ahead of the game regarding pricing. To create an online store with Shopify, you must pay just $29 monthly. This subscription has all the tools to set up and administer an e-commerce website. At $29 per month, you get website hosting, customer service, and fraud prevention measures. Alongside, if you want a custom website, you need to consider the development charges separately, based on your business requirements.

In addition, it imposes transaction costs on the credit card; the highest fee is just 2.9% + $0.30 per transaction.

Compared to other platforms, Shopify’s Development cost is much more cost-effective, making it an ideal choice for e-commerce store owners.

Above, we have read the factors and features of the Shopify ecommerce store. Let’s understand the major differences that make the Shopify platform different. Now, let’s find out the comparison between Shopify and other popular eCommerce platforms.

Conclusion

The benefits of Shopify development are manifold and can help you scale your business rapidly. Shopify has a user-friendly interface, ease of use, and scalability, and development costs are low compared to other e-commerce platforms, so it is suitable for beginner entrepreneurs. Their security, in-house hosting, customer support, customization options, and readymade plugins provide the foundation for developing e-commerce stores.

Shopify is the right choice for start-ups and established businesses looking to grow in the digital world. Choosing Shopify means investing in a platform that meets your current needs and adapts and grows with your company. If you like what Shopify has to offer, let’s talk! Dolphin Web Solution is among the trusted partners here to get you started with your store and make your ideas shine. Contact our experts today if you want to hire Shopify Developer who can work seamlessly with your project and ensure timely delivery.

Jigar Shah

Author

Jigar Shah leads the operations of Dolphin Web Solution as the Chief Operating Officer(COO). His expertise extends to various aspects of the tech industry, including strategic planning, project management, and innovation implementation. He has consistently delivered results and optimized internal processes for maximum efficiency. Beyond his professional accomplishments, he is also passionate about writing, reading and playing chess.

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