Magento and PrestaShop are popular eCommerce platforms with distinctive features to meet various business needs. Read the comparison below to choose the ideal one for your business.
It would help if you chose an ideal shopping cart solution to scale and grow your online business. With hundreds of eCommerce platforms available, choosing the platform that suits your unique business needs is essential. It would help if you considered several factors when choosing the right platform for an online store. Magento and PrestaShop are the chart toppers for the most popular eCommerce platforms.
Magento is a popular eCommerce platform for developing robust online stores with advanced functionality. It has powerful tools to create and scale your eCommerce business. PrestaShop is another highly customizable eCommerce platform with intuitive use and is excellent for international distribution. PrestaShop offers more ease of use and remade themes, while Magento provides more powerful features and scalability options. This article compares these two powerful eCommerce platforms by understanding their pros and cons to help you choose the perfect solution for your online business.
Magento is a robust, open-source eCommerce platform with over 170,000 users. It is the 8th most widely used eCommerce platform globally, and stores built using it are reported to grow three times faster. When it comes to customization and advanced features, this platform is unbeatable. Also, around 26% of users have upgraded to Magento 2, which also comes with various advanced extensions and apps.
PrestaShop is an open-source, feature-rich eCommerce platform that has around 250,000 users across the globe. This platform is convenient to use and is accessible.
Now that we know both platforms’ pros and cons, let’s move on to the Magento vs. PrestaShop differences.
Features | Magento | PrestaShop |
---|---|---|
Ease of Use | There is no one-click install option availability | There is a one-click install option availability |
Popularity | 180,000 website users and has a 2.7 times higher Interest overtime rate than PrestaShop | Around 250,000 website users |
Support | Customer support service is available only after payment | Active community with good support |
Pricing | Free, open-source license A Magento Commerce license usually starts at $22,000 per year Magento Commerce Cloud begins at around $40,000 per year |
Free, open-source license |
Built-in features | It offers powerful and advanced features | It has essential features and functionalities required to run an online store. |
Design and flexibility | It is highly flexible and comes with 10+ built-in themes | It has around 3200 built-in themes |
SEO | Users usually don’t need any extension for most SEO features | Some SEO features may require the installation of modules |
Payment methods | It can support multiple payment methods | It can support various payment methods |
Extension and Plugins | It comes with over 3000 extensions | It comes with around 4000 modules |
Performance and Scalability | It is ideal if you have a large business or your online store is about to scale | It is more suited to small and medium eCommerce stores |
Security | Highly secure | Highly secure |
Now, let us move on to a detailed comparison of these two platforms.
It is difficult for a non-tech person to install and set up a Magento store manually. It can be challenging and time-consuming. Usually, business owners must hire Magento developers to set up their stores.
Installing and setting up a PrestaShop store is easy. It is easier to operate than a Magento store as other features, such as product category, product description, order, etc, are displayed clearly on the website’s dashboard. Hence, PrestaShop is more straightforward to use than Magento.
When designing your eCommerce store, themes play an important role. Also, if you want to offer a unique experience to your users, you can opt for plugins and extensions. Magento and PrestaShop have built-in themes you can purchase if you don’t want to build them from scratch.
Magento has an official theme directory with limited theme availability. Also, Magento 2 allows you to choose premium themes for your store. PrestaShop, in contrast, has over 3200 pre-made themes. Both these platforms allow users to modify the articles.
Magento offers unparalleled SEO capabilities. This powerful platform has multiple default functionalities and boosts your SEO rankings. Magento 2 allows users to manage content, promotions, and communication.
PrestaShop also had default SEO features to drive more traffic and improve rankings.
Magento offers multiple unpaid and paid extensions to support complex stores. It provides 5000+ extensions that can be easily integrated with your Magento backend. Dolphin web solution Magento extension shop serves various functions, such as improving customer experience, sales, and functionalities. PrestaShop also offers 4000+ modules that can boost the performance and functionality of a primary eCommerce store.
The open-source Magento version is free, and the CMS can be customized for business needs later. Users have to pay for the Magento hosting and additional plugins. Similarly, you have to pay for PrestaShop web hosting and add-ons. However, when it comes to large-scale online stores, Magento is more cost-efficient than Prestashop. Also, the cost to hire a Magento developer offers more value as Magento stores are scalable and robust.
Magento security patches allow users to fix security issues every 10-15 days. Also, Magento security extensions and third-party tools are available for advanced security. PrestaShop offers PCI-compliant stores to ensure high safety for the store and customers. However, Magento has more robust security features than PrestaShop.
Regarding PrestaShop vs Magento, here is all you need to know. Magento has more advanced features than PrestaShop but needs a Magento development company to install, manage, and operate it. If you are running a large online store and have a budget to spare, then Magento is ideal. But if you are starting an online store, you can use PrestaShop owing to its ease of use and pre-built themes. Let’s have it in a gist,
PrestaShop and Magento have great features and functionalities to run an online store. PrestaShop is usually easier to use and is best suited for medium and small online stores. Magento outperforms other platforms when running an extensive eCommerce store with a high visitor volume. Magento will be ideal if you are willing to create a fully functional, highly secure, and scalable online store.
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